My ServicesDesign that breathes life into your work.
Your brand is so much more than a logo. It’s something more broad, tangible, and abstract.
Your brand is a promise you make to your community. It’s the collective set of expectations, emotions, and perceptions people hold. Branding is about feeling. And Ritual Made here is here to convey that feeling across your entire brand experience.
STRATEGIC & BespokeSignature Brand Clarity & Design
A high-touch process to elevate your brand with artistry and intention.
From first impressions, to delivering your services, and all the thoughtful touchpoints in between, your brand is an experience. To convey the power of that experience, your brand has to do a lot more than just look pretty! Beginning with a thorough Clarity Phase, the Signature Brand package will clarify your perspective and position you as a leader in your industry. Then we’ll create a visual identity that’s not only beautiful, but is infused with meaning in a way that resonates with your community and turns them into loyal devotees. Perfect for those who aren’t afraid to dive deep and who are ready to use their brand as a catalyst for growth.
Starting at $3,450
Inquire for more detailsIncluded in Base Packagebrand clarity journal
60-minute clarity call
primary logo + alternates
secondary logo + submarks
bespoke font pairings
robust color palette
stock photo selection
illustrations, textures, or graphic elements
post-project support
Available Add-Onssocial media profile suite
social media templates
business cards
stationary
print collateral
custom illustrations
packaging, labels, & hangtags
workbooks & course materials
+ more
Purposeful + proftiableSignature Website Strategy & Design
A digital champion for your business, where form meets functionality.
Your website should be beautifully on-brand – that’s a given around here! But it should also have a clear purpose, an intuitive flow, and an irresistible call to action. By placing the right information at the right time, your website can guide curious onlookers to click until they become paying clients. Strike the right balance of strategy and design and you’ve got yourself a workhorse that’ll sell your services even while you sleep.
Starting at $3,950
Inquire for more detailsIncluded in Base Packagewebsite planning workbook
60-minute strategy call
copywriting guide
squarespace 7.1 website
6 key pages
SEO best-practices
1:1 training session
post-project support
Available Add-Onsadditional pages
email marketing integration
lead magnet design
course or membership set-up
acuity scheduling support
e-commerce
+ more
“Danielle gives life to your brand.”
“She creates not just a brand, not just a website, but an embodied representation of your business in a way that makes you proud just to be you!”
-Kate Downes, Cora MarketingArtistic brand design for holistic entrepreneurs.
Explore Ritual Made’s vibe by dragging the images below.
It’s important that I work with folks who resonate with my ethos, process, and visual style. Before inquiring, I invite you to browse my work.
View My Work“She shows up 100%.”
“Danielle was great from beginning to end. I recommend being ready to put in the work when you take the plunge with her because she shows up 100%! She was able to explain things to me in a way that made sense and empowered me to make decisions and take action. Highly recommend and would work with her again!”
-Francesca, Breathe Ojai
My Tried-and-True Process
Something for everyoneAdditional Services
I pride myself on working with value-driven business owners who lead with passion, purpose, and heart. Whether you’re just getting started or you’ve been walking this path for years, there’s something for you.
Unsure which service is best for you? Send me a message, schedule a complimentary call, and let’s discuss.
inquire-
A condensed and simplified version of my Signature packages, the Two-Week Brand & Website Intensive was created for business owners who are ready to transition from DIY but don’t yet have the budget, clarity, or resources to invest in fully custom work. You’ll receive the essential components of a visual identity plus a beautifully simple 4-page website that you can mange with ease and expand upon as your business grows.
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Ideal for those who want an impactful visual identity but may want to DIY their website. Your visual brand will be a bit more than what you get in the Two-Week Intensive, but a bit less than the Signature Package. Each project is quoted based on the specific needs of your business.
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Reap the benefits of a creative partner who knows how to put your brand to work! These time-based services are the most efficient way to knock design items off your to-do list (think social graphics, website updates, email graphics, and more). Design Partnerships take the creative burden off your plate, freeing up your time and energy to focus on the work you love.
Specially reserved for returning clients
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Whether you want quick solutions to level-up your website, clarity on your offerings, or personalized training in design or Squarespace, I offer down-to-earth guidance, uniquely tailored to fit your needs.
More information coming soon
Nice things people have said(( a.k.a. actual responses from actual clients upon seeing their branding ))
An impactful brand should:ALIGN
with your values
RESONATE
with your clients
and simply
FEEL RIGHT
You’ve got questions. I’ve got answers.
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What a great question! Matchmaking is super important and I’m so glad you asked. There are two things that I believe are most crucial when working with a designer.
First: you vibe with their style. You don’t need to know exactly what your brand should look like (that’s the job of your designer), but you should be able to see your brand alongside their body of work. You should also be able to trust their judgement & expertise, knowing they are making the best decisions they can for your business.
Second: you get along with them! Branding and website design are energy- and time-intensive processes, and you don’t want to be stuck with someone you clash with. I offer a complimentary intro call, on video, to each and every potential client so we can *both* make the call whether we’re a good fit before we commit.
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I like to think of our time together as a partnership. You’ll provide valuable insight that will fuel my design process, and I’ll use my best judgement to craft the right visuals for your business. I may politely question or ask you to reconsider your feedback, but it’s all to ensure we’re making strategic decisions that are going to best serve your brand in the long run. Especially when it comes to the Signature Brand & Website packages, you’ll have opportunities to be quite involved as we go!
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The timeline varies based on the scope of each project. Usually there is 1-2 months lead time, after you book but before we kickoff, which gives you space to complete your prep work. (If you have a looming deadline or launch date, that lead time may be shortened.) The process for a Signature Brand takes roughly 4 weeks, plus an extra 2+ weeks for add-ons. The timeline for a Signature Website is similar.
If you’re keen on a fast-paced process with lighter deliverables, the Two-Week Brand & Website Intensive may be a better fit for you.
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Projects are most successful when I can handle your brand and your website in tandem, but I may be able to build just your website, so long as you have a solid visual identity in place. That means you’ve worked with another designer and/or brand strategist and have a professionally-designed family of brand elements, with guidelines, that we can use as the visual basis for your website.
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I book all of my projects on a rolling basis, meaning it’s a first-come, first-serve system. Projects are usually booked one or two months before we actually begin, giving you time to complete your prep work. However, my schedule and capacity fluctuate throughout the year, and it’s never too early to send your inquiry, especially if you have an upcoming milestones or a launch date in mind.
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Truly, it depends! Each project is quite different and the scope really varies based on the needs of the business, your budget, and your own capacity for implementing the brand. My prices are transparently listed across my website, but do note that these are starting prices. The base package includes the items that most businesses will need for an effective brand, with an à la carte menu of add-ons to expand upon.
Whatever pricing I quote in your proposal, keep in mind that I carefully consider the time and experience necessary to successfully complete every item, and that I do my best to price everything fairly. But what is most important to me is working with folks who are a good match (see Question #1), and in many cases I’m happy to adjust the scope of a project to better suit your needs, timeline, or budget.
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Yes, absolutely! I encourage you to get in touch through my inquiry form and schedule a call so we can chat one-on-one. Even if you’re not ready to book, this is a great opportunity to understand the process, ask questions, and see if we’re a good fit. These intro calls are offered completely free of charge, and there’s no obligation to work together. I’ve had some clients book their project six months later when the time was right for them!
Grounded in clarity. Designed to thrive.
Ritual Made believes that with thoughtful design, purposeful business can thrive. Get ready to share your business with confidence and heart.
Free WorkbookThe first step to an aligned brand? Clarity.
Grab my 39-page guide with journal prompts, exercises, and lessons to help you build a brand infused with purpose, intention, and alignment.